Columbus’s reputation for fashion has been climbing the couture ladder for sometime now. With the opening of IL Moda, Columbus’s fashion stock is about to rise even more. IL Moda is the brainchild of Lubna Najjar of Lubna Designs. IL Moda is a fashion PR showroom. While it is not the first in the U.S., it is certainly the first in Columbus. Similar to a public relations house that occasionally opens up to the public for events, IL Moda represents a variety of brands including five local brands including Lamp Apparel and Lubna Designs. You can shop these brands at wholesale prices inside the showroom. IL Moda also specializes in media outreach to celebrities, bloggers, and buyers to get the word out about each brand.
IL Moda had its launch party on July 31st in the Greystone courtyard in the Short North where the showroom is located.